Marketing Services

Sylvatica takes a very flexible approach to defining and delivering appropriate marketing solutions dependent on the particular business and marketing challenges faced by each client.

1. Out-sourced marketing management
From start-up to a mature business, some clients already benefit from Debbie’s expertise in the role of a Marketing Manager/ Director. Working cross-functionally, Sylvatica will define and gain support for marketing strategies, before keeping execution on-track and on-budget throughout the year. This can offer a true alternative to employing and managing potentially expensive and scarce skills in-house. Specific elements include:
  • Marketing audit and workshops
  • Marketing strategy and planning
  • Hands-on execution as required (e.g. copywriting)
  • Campaign and budget management
  • Measurement and reporting
  • Third party relationship management
  • Recruiting, training, mentoring junior staff if appropriate

2. Supporting new marketing approaches
Before launching new sales approaches (e.g. online or channel based marketing), or new products and services, or entering into new markets, Sylvatica can provide crucial insights into the feasibility and best strategy for the launch. Specific elements include:
  • Research - customers, markets, geographies
  • Branding
  • Digital marketing

3. Specific project management
Short on resource or with a peak in work-load? Sylvatica can help by providing:
  • New product launch planning and execution
  • Campaign planning and management
  • Strategic event management

4. Marketing health-check/audit
A very useful tool for assessing your current marketing position, and providing insight into what works, and what doesn’t and where the priorities should lie going forward.

Contact Debbie Beech for a more detailed discussion or to arrange a free initial consultation.